Outcomes

1.5

minutes on average spent on the Where to Buy page

82%

increase in new users YoY

115%

increase in new mobile users YoY

Screenshot of recipes page on FAGE website

Solutions

  • Launched a global network of websites across the US, Europe, South America and the Middle East.
  • Collaborated with FAGE to create a design vision with universal appeal through captivating imagery, close-up videos and clean typography.
  • Localized imagery, language, nutrition content and recipes for each region.
Greek FAGE website
  • Technical SEO support and inter-linking to boost search rankings in each site’s respective country.
  • Implemented a “Where to Buy” feature, allowing users to search their specific area for grocery stores carrying the FAGE brand.
Spanish FAGE website
  • Location-specific social integration at key touchpoints throughout the digital ecosystem.
  • Illustrated the company’s heritage in the “Our Story” section to validate their extensive, leading position in the dairy industry.
  • Built the new site on Drupal 8 to personalize the experience for users, no matter where they’re located or what device they’re on.

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