Graduating to an Optimized Design
Wheaton College has been deemed one of the best national liberal arts colleges in the country. They teamed up with Boston Digital to better reinforce their brand and increase their reach in higher education.
Outcomes
Arrow Up
Arrow Up
80%
increase in information requests & inquiries
Arrow Up
Arrow Up
7%
increase in campus visit registrations
Our Solutions
- Updated the site design in-line with the new Wheaton College branding to visually differentiate it from the Wheaton College in Illinois
- Consolidated over 170 different web instances into a single website
- Organized various analytics to target strengths and weaknesses for different pages
- Architected a program finder that allows prospects to find fields of study based on their interests and skills
