Digital Strategy with an Edge

Since its establishment in 2004, HealthEdge has been modifying and improving the health insurance industry for commercial businesses and individuals using cost-efficient, innovative solutions. HealthEdge teamed up with Boston Digital to make its digital landscape reflect the business strategies that have put HealthEdge on the forefront of their industry.

www.healthedge.com

Solutions

Distributed relevant, engaging content, including email, web, mobile, blog, and video to nurture prospective customers through the buyer’s journey
Developed an engaging and unique layout tailored to different visitors depending on their insurance needs and questions

Created integrated marketing campaigns to promote thought leadership and help HealthEdge’s content to resonate with its audiences through various social channels

Related Blog Posts

Content Marketing

May 19, 2020

How to Keep Your Life Sciences Content Evergreen

Content Marketing

June 19, 2019

3 Reasons Your Life Sciences Company Should Have a Blog

Illustration of clipboard and pill bottle with medical motifs

Digital Marketing

June 06, 2019

5 Ways You’re Doing Pharmaceutical Marketing All Wrong

View More Work