Sarepta is a global biotechnology company focused on engineering life-saving genetic medicine for rare diseases. When it came time to update their digital presence, and unify their microsites on one cohesive corporate site, they turned to Boston Digital.
About Sarepta Therapeutics
Sarepta’s mission is to use the most advanced science in genetic medicine to save lives that would otherwise be cut short by rare diseases. Sarepta is focused on driving efficiencies including reducing the time from lab to patient and building the world’s largest gene therapy manufacturing capacity.
About the Project
When Sarepta was ready to create a new corporate website, the face of their digital presence, they turned to Boston Digital. We created a new site, developed in Drupal 8 and hosted in Acquia, including a new product pipeline, multi-language options, and a new media library.
Boston Digital created an engaging approach to the product pipeline with filters and animations. We also added a media library to the website where Sarepta can easily add and manage their content, with the help of the training guides we created for them. Boston Digital provided a component library so that Sarepta can easily update the site in the future. In collaboration with TBWA\Chiat\Day, Boston Digital collaborated on the UX and design of the website, featuring dynamic and engaging imagery and video to put faces to the patients and team at Sarepta. The new design also features interesting graphics on the rare diseases Sarepta addresses, as well as stand out photography that emphasize Sarepta’s unique mission. With these additions, it is not only easy but enjoyable for website visitors to find the information they need.
The site not only acts as the first impression of Sarepta’s digital presence, but also as a hub for accessing their other microsites. In partnership with Acquia, Boston Digital was able to integrate Sarepta’s international sites, investor site, and job openings site into the new corporate website. As a leading global biotechnology company, it is important for Sarepta that visitors from different countries can easily access information related to their specific region. Boston Digital not only enabled this on the new website, but also allowed pages to be viewed in other languages.
Thanks to Boston Digital, investors or potential employees will also be able to easily find and access the information pertinent to them specifically without having to leave Sarepta’s main corporate site which allows them to engage with general information about the company.
Boston Digital created a site that is engaging for anyone from Sarepta’s audience, and allows each persona to easily access the information that is pertinent to them.
See the site for yourself! https://www.sarepta.com